Capture Leads

Lead generation is a marketing term that refers to the creation or generation of prospective consumer interest or inquiry into a business' products or services. Leads can be generated for a variety of purposes - list building, e-newsletter list acquisition or for winning customers.

Caputring Leads can be accomplished by: 

• Landing Page - In online marketing a landing page, sometimes known as a lead capture page, is the page that appears when a potential customer clicks on an advertisement or a search-engine result link. The page will usually display content that is a logical extension of the advertisement or link, and that is optimized to feature specific keywords or phrases for indexing by search engines.
• Free Offers - offer consumers rewards such as a free gift, a free newsletter, a free quote, or other reward items when registering.